U.S. market research firm MillionInsights report shows that the global luxury handbag market size of $62.3 billion in 2020, by 2028, the global luxury handbag market size is expected to reach $94 billion.
And as people become more environmentally conscious, sustainable fashion will see a wave of dividends, and cork is one of the best materials for sustainability.
Sustainable cork + fashion handbags = profitable business
In order to run a profitable business, you need to set a budget and make sure your income exceeds your expenses.
Revenue – Expenses = Profit
You never know where your profits will arrive until you try to launch your cork leather project.
In the cork bag sector, most of the cork bags come from household handymen and few have an iconic brand side to attract consumers. French startup brand Laflore, for example, designed Bobobark, a cork bag that combines fashion and nature, ethics and aesthetics, and was a huge success through its crowdfunding program, with over 10,000 investments and a total funding of over $2.4 million. Continuing with the launch of the second Bebebar day and night cork bag, still backed by over 8,000 people, it received over $1.7 million in investment.
Create an innovative and unique cork bag brand that combines your and cork’s story into brand development.
You can design your bags and sell them to wholesalers, retailers or directly to customers.
You can add handbags to other fashion product lines you already sell, such as clothes and shoes.
If you don’t want to invest too much in stock products, you can sell only pre-ordered handbags.
The initial cost of starting a cork bag business depends on many factors: whether you plan to start a home business or an online store. an outlet for selling your bags. Many other decisions will affect your start-up costs. However, let me give you a basic idea of the costs you may incur in the process.
Raw materials
Design tools
Website
Photography
Advertising
Labor
Transportation and Logistics
Licenses and permits
1. Develop a business plan
A business plan is essential for any business, and fashion brands are no exception. Your business plan should include your goals, strategies and financial projections. Without a business plan, it is difficult to make your business successful.
2. Research your target customers
Handbags have a competitive market. Therefore, it is important to find your niche.
Who do you want to sell your bags to and how do you want to sell them? But cork bags belong to a very precise target market. It is clear that your customers are an audience that loves sustainable living, and that base continues to grow. For this reason you have to consider whether you want to sell as a wholesaler or a retailer?
3. Create a brand name for your business
Your brand name is very important. It should have a story, be meaningful, and represent your brand well. Brainstorm with a group of people to come up with a good name for your handbag brand.
4. Design a unique cork bag
Knowing the properties of cork leather and sewing techniques, you can start to use your imagination to ensure that the bags you design are unique and that they represent your brand well. Pay attention to detail and use quality cork leather materials.
5. Choose a reliable manufacturer
The next step is to find a manufacturer who can help you produce your cork bags. You need to find a reputable and experienced manufacturer. Unlike regular handbags, cork bags require a more specific process to make them to avoid quality and complaint issues.
As a leading cork product manufacturing company, HZCORK offers cork fabric production and complete cork bag manufacturing solutions.
6. Create a website and online store
Now that you’ve designed your bag and found a manufacturer, it’s time to create a website and online store. Your website should be professional and easy to navigate. Make sure your online store is secure so that people feel safe when buying your handbag.
7. Develop a marketing strategy
The next step is to start marketing your brand. You need to let people know about your cork bags and why they should buy them. There are many ways to market your brand, such as through social media, online advertising and email advertising.
8. Promote and sell your bags
Now that you have a website and online store, it’s time to start selling your handbags. You can sell them through your website, third party retailers or trade shows.
9. Expand your business
Once you have established your handbag brand, you can start expanding your business. You can add new products, such as wallets and accessories, or you can open a brick-and-mortar store.
10. Keep growing
The final step is to continue to grow your cork bag brand. Continue to market your brand and sell your handbags through various channels. As your business grows, you can add new products and expand into new markets.
There is no doubt about the pursuit of sustained economic growth and its significant impact on our environment and society. Globally, awareness of the need for sustainable development is growing and the principles of sustainable development are entering national and international policies.
As the population continues to grow and we all seek to improve our environment, creating significant additional demands on resources, sustainability becomes a key focus of any and all design more important and necessary than ever.
Based on the many outstanding properties of cork, the cork can be made into cork fabrics, cork sports products, cork bags, etc., which are considered one of the best alternatives to leather.
Choose the right cork products to promote your low carbon sustainable project.
To save you time, we have also prepared PDF versions of all product catalogs
Download all products as a PDF
Download all products as a PDF
To save you time, we have also prepared PDF versions of all product catalogs, only leave your email and you will get the download link immediately.
Contact us to get a free quote and more expertise about cork fabric. Your project will meet a right solution with HZCORK.
